Craig pulled up in his Range Rover with a cigar flopping out of his mouth and looked out the window. I was a farm kid from Illinois, so no big deal to me. One Saturday, I was pulling weeds at Big Loud. They connected me with them, and I was set to come back the next summer. She had a friend who was working for Craig Wiseman at a boutique publishing company, Big Loud Shirt.
I interned for her for a summer, and she taught me about Nashville publishing and A&R.
Fresh out of college, she landed a job at Harlan Howard Songs. I started coming to Nashville to do internships and met Sara Knabe, who was Sara Johnson then. In this wide-ranging, candid conversation, the native of Marshall, Illinois, who built his multifaceted company with songwriting legend Craig Wiseman and hot producer Joey Moi, reflects on the story of Big Loud, the Wallen saga and much more. He’s currently enjoying not only the year’s biggest album in Morgan Wallen’s monster One Thing at a Time but also a major breakthrough with HARDY and action on Chris Lane, Jake Owen, ERNEST and Hailey Whitters, to name a few. Seth England’s Big Loud has emerged as a bona fide Nashville powerhouse over the last few years.
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